Promotional gift items are one of the best ways to promote your company and advertise your products and services. 70% of companies use corporate gift items in their marketing campaigns.
Depending on their marketing goals, marketers can choose to distribute giveaway gift items including, 

• Customized notebooks 
• Branded notepads
• Promotional plastic pens
• Leather keychains 
• USB drives 
• Drinkware gifts

 if they are looking to mass advertise their business; or surprise VIP and executive clients with more premium gifts including, corporate diaries, leather organizers, premium pens, business folders, desk accessories…
As opposed to other traditional or online marketing strategies that cost thousands if not millions of dollars, promotional items are cost-effective gifts that can Increase sales by 24% of gift-giving generated a sale or lead.

Introduce your product and service offering to several people 27% of people said that a gift resulted in referrals.
Improve customer relationship 63% of companies attributed better customer relationships to gift giving.

When choosing the right corporate gift manufacturer, marketers should take into consideration the following:

• Sometimes less is more:

Promotional items are often accompanied by the company’s name, slogan, and logo, however, sometimes, when the company is well-known, the logo is sufficient to achieve one’s branding goal.

• The promotional items should be related to one’s brand offerings:

It is important to note that the merchandise gift items should be related to the brand offering, to the industry, or to the type of people that the brand caters to. For example, you can often see ashtrays with cigarette brands on them; lighters are often used by cigarette companies as well since ashtrays and lighters are used along with cigarettes. Easy recognition and association of the promotional items to the product of the company are the aims of why the promotional items must be related to the product or company. There are several other examples like golf umbrellas for golf equipment; key chains for car manufacturers, coffee mugs for coffee outlets, and so on.

• The right logo size:

To encourage customers to use these giveaways, it is always necessary to add your logo discreetly, and not too big. For example, a big print of the company’s name or logo on any portion of the t-shirt should make the person wearing it a walking billboard. As tempting as it may be, an obvious advertisement is not acceptable to many users.

• Quality, Quality, Quality:

Remember, corporate gifts are an extension of one’s branding strategy, as such it is always better to gift a small number of consumers with high-quality corporate gifts in Dubai, rather than a larger number of customers with low-quality gift items.

• Enhance Customer Relations

Creating strong, long-term client connections will foster long-term growth and boost customer lifetime value. Handpicked and personalized corporate gifts for special occasions assist in developing new relationships and reinforce existing ones. Remember me?’ presents for old clients are a terrific way to remind them of your relationship with them while also quietly inviting them to continue doing business with you.

For more information about Corporate Gifts solutions, please visit Fast & Solid IT Solutions